Today at the annual Consumer Electronics Show (CES) in Las Vegas, Yahoo! Inc. (YHOO) unveiled new products and media sites across smartphones, tablets and the web, as well as a new suite of advertising technology to help advertisers, publishers and partners get more return from their online advertising campaigns.
In a keynote address, Yahoo CEO Marissa Mayer discussed the company’s vision to make the world’s daily habits inspiring and entertaining. Yahoo executives were joined onstage by Yahoo’s new Global Anchor Katie Couric; Yahoo Tech vice president of editorial David Pogue; celebrity talent including SNL’s Cecily Strong and Keenan Thompson; as well as John Legend, Grammy-Award-winning artist and a member of Yahoo’s 2013 On the Road tour.
“Yahoo is about making the world’s daily habits inspiring and entertaining, and there are few places as inspiring and entertaining as CES,” said Marissa Mayer. “We have been hard at work re-imagining Yahoo’s core businesses across search, communications, media and video – all powered by two powerful platforms, Flickr and Tumblr. The response has been tremendous. This fall, for the first time ever, we surpassed 400 million monthly mobile users, which is about half of our 800 million total monthly users.”
Yahoo Acquires Aviate: Yahoo today announced the acquisition of Aviate, a company that shares its vision for simple and intelligent mobile experiences. The Aviate team created a product that changes the way people interact with their Android devices, by making them smarter and more in context with the user’s daily habits. Aviate auto-categorizes apps on the Android phone and intelligently gathers them into “spaces.” By using signals to understand a person’s context – such as WIFI, GPS, Accelerometer, or Time – Aviate automatically surfaces information at the moment it is useful. So whether a user is just waking up, driving, at work or out for the night, Aviate learns their digital habits and helps anticipate the information and apps they need.
Yahoo plans to make the Aviate technology a central part of its Android based experiences in 2014 and beyond and will continue to develop the product. Aviate, currently in private beta, is available to the first 25,000 people who download the app in the Google Play store and use code “YAHOO”.
Yahoo News Digest: Yahoo launched Yahoo News Digest for iPhone and iPod touch, built using insights from Summly. Yahoo News Digest delivers the most important news of the day, twice per day, right to a mobile device. Evolving the concept of summarization a step further, the digests provide a definitive summary of all the important, need-to-know news to help people stay on top of what is happening in the world. In the morning and evening, users will be notified when the top stories are ready to read. They can scan the Summly summary, as well as read units of information called “Atoms,” which provide context to each story, including maps, infographics, videos, photos and more.
The New Yahoo Food and Yahoo Tech: Yahoo unveiled Yahoo Food and Yahoo Tech. These new digital magazines marry the elegant design and bold imagery of traditional magazines with immersive bite-sized stories, engaging videos, and stunning photos curated from Flickr and across the web. The new sites are designed with phones and tablets in mind, and feature a fresh design for the computer screen as well, with gorgeous photographic tiles that represent the various stories. When readers click a tile, it smoothly expands in place to the full article; so readers don’t have to deal with browser tabs, multiple windows, or the Back button.
Yahoo Food gives readers photos, surprising recipes, stories on the top food trends, the best cooking tools, new techniques, and everything they need to feel inspired. The site is led by an all-star team of editors including Managing Editor Sarah McColl; senior web editor, Julia Bainbridge; Rachel Tepper, and Alex Van Buren.
Yahoo Tech is for people who want machines that work well, feel right, and don’t cost too much—but who don’t care about version numbers, chip names, and bus speeds. With features like Pogue’s Inbox, What to Buy Now, Unsung Features, Daily Meditations, and exclusive Kickstarter Reviews, Yahoo Tech covers not just what to buy, but also how to use it. Led by best-selling author, Emmy-winning TV host, and vice president of editorial David Pogue, Yahoo Tech features an all-star team including five daily anchor columnists Pogue, Rob Pegoraro, Dan Tynan, Rob Walker and Deb Amlen; Daniel Bean, editor Jason Gilbert and editorial director Rafe Needleman; and writers Alyssa Bereznak, Brian Heater, and Ben Silverman.
Yahoo Smart TV is the next evolution of Yahoo’s award-winning Connected TV platform already used in millions of households today. Yahoo Smart TV offers interactive viewing with highly personalized program recommendations from TV, Video on Demand, and Web services, along with complementary content related to the show. The Yahoo Smart TV platform is available immediately for integration into televisions, media players and set-top devices. Yahoo Smart TV is currently being demonstrated at CES, powered by Sigma and AmLogic reference platforms.
The New Yahoo Advertising: Yahoo announced its new, unified suite of digital advertising products for premium and audience-focused display, native and search advertising, which are accessible through a new buying platform.
Included in today’s announcement are three new products and platforms:
Yahoo Audience Ads -- a better way to buy ads targeted to specific audiences. Yahoo Audience Ads deliver the right messages to the right users across Yahoo and other high-quality sites with the scale and targeting precision of real-time programmatic buying;
Yahoo Ad Manager and Yahoo Ad Manager Plus -- a new buying platform that gives advertisers direct, hands-on access to Yahoo’s advertising products;
Yahoo Ad Exchange -- a new global ad marketplace that gives premium publishers more visibility and control over advertising on their sites.
Tumblr Sponsored Posts Powered by Yahoo Advertising: The company also announced that Tumblr Sponsored Posts now leverage Yahoo’s technology to offer enhanced targeting, improved optimization and a new way to buy. These features are available among Tumblr’s existing suite of advertiser offerings, which provide brands the ability to share striking, fun creative work that is seamless to the Tumblr experience. Additionally, Tumblr is introducing a cost per engagement (CPE) pricing model, which means that advertisers are only charged for active engagements with their content -- Reblogs, Likes, follows or clicks made directly from the sponsored unit itself.
More information about each of today’s announcements can be found at yahoo.tumblr.com and at http://info.yahoo.com/company.
Images and assets for all new Yahoo products can be accessed at: https://www.dropbox.com/sh/ol3d7csx3am1291/4O-EdtrUmM.
About Yahoo
Yahoo is focused on making the world's daily habits inspiring and entertaining. By creating highly personalized experiences, we keep people connected to what matters most to them, across devices and around the world. In turn, we create value for advertisers by connecting them with the audiences that build their businesses. Yahoo is headquartered in Sunnyvale, California, and has offices located throughout the Americas, Asia Pacific (APAC) and the Europe, Middle East and Africa (EMEA) regions. For more information, visit the pressroom (pressroom.yahoo.net) or the Company's blog (yahoo.tumblr.com).
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Tampilkan postingan dengan label Yahoo. Tampilkan semua postingan
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Rabu, 08 Januari 2014
Yahoo News Digest: Get In The Know In No Time
With the introduction of mobile devices, plenty of things have changed. The way we find, consume and share news has evolved. As things become more complex in nature, news consumption has become overwhelming. That’s why today, we’re excited to introduce Yahoo News Digest for iPhone and iPod touch.
Yahoo News Digest delivers the most important news twice a day, right to your mobile device. Our Digests provide a definitive summary of all the need-to-know news so you can stay on top of what’s happening.
Remember waking up to the local morning news? Coming home to the evening news? Reading a newspaper from front to back page? These formats have been daily habits since the invention of the television and the printing press. We wanted Yahoo News Digest to revisit a content format that when read, led you to a sense of completion and conclusiveness, much like reading the newspaper did.
With Summly, we learned that people don’t necessarily have the time to read a lengthy article, especially when they have limited screen real-estate while they’re on the go. By giving powerful algorithmic summaries, we found that people were willing to consume more content when it was boiled down to the most important bits.
We’ve taken summarization to the next level with News Digest, by algorithmically and editorially selecting the important articles and using multi-document summarization to identify the key ‘bits and pieces of information’. We’ve named these bits and pieces “Atoms.” Our Atoms assembled from around the web include articles, maps, infographics, Wikipedia extracts, videos, photos and more. Stories contain different atomic units which convey different dimensions of the story from the who, what, when, how, and why of a topic.
Once you’ve gotten through all the key stories you’ve “completed the digest” and caught up with the most important news of the day.
Our goal with the Yahoo News Digest is to make sure you’re always in the know. We hope you’ll enjoy it.
Yahoo News Digest makes your news reading experience simplified, effortless, comprehensive, and complete. Download the app today and get in the know in no time.
Yahoo News Digest
Description
Get in the know in no time.
Yahoo News Digest provides a definitive summary of all the important, need-to-know news. Digests are delivered twice a day - once in the morning and once in the evening. All the top stories are summarized and presented with the key information that you need to stay on top of what’s happening.
Each story is created from multiple sources to present the essential bits and pieces of information, known as “Atoms”. Atoms are key quotes, images, videos, stock tickers, maps, infographs, and Wikipedia excerpts among others. These atomic units provide a unique context to the news. Our stories are both algorithmically and hand curated to ensure high quality, and come with a textual summary.
Yahoo News Digest makes your reading experience comprehensive, effortless, and complete. Our goal is to fully inform you on all the key headlines of the day in a finite and visual manner.
We are committed to building the best mobile experience and are interested in your feedback.
Let us know your thoughts here: https://yahoo.uservoice.com/forums/236000
Get in the know in no time.
Yahoo News Digest provides a definitive summary of all the important, need-to-know news. Digests are delivered twice a day - once in the morning and once in the evening. All the top stories are summarized and presented with the key information that you need to stay on top of what’s happening.
Each story is created from multiple sources to present the essential bits and pieces of information, known as “Atoms”. Atoms are key quotes, images, videos, stock tickers, maps, infographs, and Wikipedia excerpts among others. These atomic units provide a unique context to the news. Our stories are both algorithmically and hand curated to ensure high quality, and come with a textual summary.
Yahoo News Digest makes your reading experience comprehensive, effortless, and complete. Our goal is to fully inform you on all the key headlines of the day in a finite and visual manner.
We are committed to building the best mobile experience and are interested in your feedback.
Let us know your thoughts here: https://yahoo.uservoice.com/forums/236000
Yahoo News Digest for iPhone and iPod touch
Get in the know in no time with Yahoo News Digest! Today's top global news headlines delivered in quick and visual summaries twice a day.
Download the app: http://bit.ly/1a4Zfsp
More info: http://yahoo.tumblr.com/post/72587474...
Download the app: http://bit.ly/1a4Zfsp
More info: http://yahoo.tumblr.com/post/72587474...
Aviate now @ Yahoo
Today, at CES, we announced the acquisition of Aviate, a company that shares our vision for simple and intelligent mobile experiences. The Aviate team has created a product that changes the way users interact with their Android devices by connecting them to information at the moment it’s useful. We’re thrilled to share what they’ve built and extend it to our users.
We hope to make Aviate a central part of our Android-based experiences in 2014 (and beyond), and we are committed to continued innovation on the product.
What we saw… The average person has screens and screens of apps on their mobile phones, with only a handful of those being used daily. Yet we spend our time swiping from screen to screen, hunting, loading, seeking information; our homescreen (launcher) experiences are far from smart. Think about the repetitive nature of getting in your car every day and launching the same apps, or arriving home and yet the same screens are there. We know there’s a better user experience.
We envision homescreens becoming smarter, more personalized, aware of your context. Aviate helps us bring this vision to life. Aviate auto-categorizes apps on your Android phone and intelligently gathers them into “spaces.” By using signals to understand your context - WIFI, GPS, Accelerometer, Time, etc - Aviate automatically surfaces information at the moment it’s useful. So whether you’re just waking up, driving, at work, or maybe out for the night, Aviate learns your habits and helps anticipate the information and apps you need - making your phone smarter.
At Yahoo, we want to make everyone’s daily habits more inspiring and entertaining through beautiful, personalized, and innovative products. Aviate fits perfectly with our team and vision. We are excited to welcome Mark, Paul, Will, and the team to Yahoo.
Aviate is still currently in private beta, but we’re opening it up to the first 25,000 people who use code “YAHOO” to celebrate the news.
We’re just getting started, lots more to share in the coming months, so stay tuned.
Selasa, 07 Januari 2014
Yahoo to Live Stream Video of Fourth Quarter and Full Year 2013 Earnings on Yahoo Finance on January 28, 2014
Yahoo! Inc. (YHOO) will discuss the company’s financial results for the fourth quarter and full year ended December 31, 2013 via live stream video.
WHEN: Tuesday, January 28 at 2:00 p.m. Pacific/5:00 p.m. Eastern
WHERE: The live stream will be broadcast from Yahoo’s Sunnyvale studio and will be available exclusively on Yahoo Finance at finance.yahoo.com. The video will be archived after the event at http://investor.yahoo.net and will be available for 90 days following the broadcast.
About Yahoo
Yahoo is focused on making the world's daily habits inspiring and entertaining. By creating highly personalized experiences for our users, we keep people connected to what matters most to them, across devices and around the world. In turn, we create value for advertisers by connecting them with the audiences that build their businesses. Yahoo is headquartered in Sunnyvale, California, and has offices located throughout the Americas, Asia Pacific (APAC) and the Europe, Middle East and Africa (EMEA) regions. For more information, visit the pressroom (pressroom.yahoo.net) or the company's blog (yahoo.tumblr.com).
WHEN: Tuesday, January 28 at 2:00 p.m. Pacific/5:00 p.m. Eastern
WHERE: The live stream will be broadcast from Yahoo’s Sunnyvale studio and will be available exclusively on Yahoo Finance at finance.yahoo.com. The video will be archived after the event at http://investor.yahoo.net and will be available for 90 days following the broadcast.
About Yahoo
Yahoo is focused on making the world's daily habits inspiring and entertaining. By creating highly personalized experiences for our users, we keep people connected to what matters most to them, across devices and around the world. In turn, we create value for advertisers by connecting them with the audiences that build their businesses. Yahoo is headquartered in Sunnyvale, California, and has offices located throughout the Americas, Asia Pacific (APAC) and the Europe, Middle East and Africa (EMEA) regions. For more information, visit the pressroom (pressroom.yahoo.net) or the company's blog (yahoo.tumblr.com).
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